Over the years, Goyang has grown into a leading MICE destination, where people gather, new ideas are shared, and industries connect.
Today, MICE in Goyang means more than events that simply begin and end.
It is about building Asia’s regenerative events capital —a city where the visitor economy fuels business growth, restores parks and rivers, and enhances community well-being.
Goyang is now taking its next steps toward becoming a truly sustainable and regenerative MICE destination.
From a city where more people gather
to a city that grows with meaning and purpose.
A city that tests new ideas first and shares better ways of working.
Events that become opportunities for resilience and regeneration, not burdens on the environment.
One clear identity and one shared story for Goyang MICE.
MICE benefits that stay in the city and reach the local community.
Goyang’s MICE journey began with the growth of its citywide assets.
With KINTEX at the center, Goyang expanded its exhibition and convention infrastructure and welcomed a wide range of domestic and international events.
Through global initiatives such as Goyang Destination Week, the city strengthened its visibility and competitiveness as a MICE destination.
Goyang strengthened its exhibition and convention competitiveness through KINTEX and connected infrastructure.
Through global events and destination promotion, Goyang raised its profile as a MICE destination.
Goyang began to be recognized as a dynamic and innovative city for MICE.
The world around MICE has changed.
A successful MICE city is no longer defined only by how many events it hosts.
Today, we must think together about carbon neutrality, sustainable tourism, community value, visitor experience, city branding, and the wider MICE ecosystem.
Goyang is now moving one step further
toward sustainable regional development.
We are working to build a thriving visitor economy by enabling high-impact events, strengthening citywide partnerships,
and ensuring that tourism and MICE activities deliver lasting value for people, nature, and business in Goyang.
It is about becoming a city where the visitor economy supports business growth, helps restore the city’s natural environment,
and improves quality of life for local communities.
Through MICE, Goyang aims to become a regenerative MICE destination that helps bring a better future to life.
By expanding citywide climate action,
Goyang will prepare for a future where events and city operations can become more sustainable together.
We will also strengthen the capabilities of the industry and our organisation, while embedding community well-being, accessibility, and inclusion more deeply into the visitor economy.
Goyang’s sustainable MICE journey will not be completed through one major event or a single strategy.
It happens when small actions build over time,
when people and sectors become connected,
and when events leave positive change in the local community.
We are moving toward a city where events help regenerate the future.
When growth, innovation, regeneration, and connection become part of everyday life in Goyang, the benefits of MICE can reach residents, visitors, industries, and nature alike.
Goyang’s sustainable MICE journey continues.
Over the years, Goyang has grown into a leading MICE destination,
where people gather, new ideas are shared, and industries connect.
Today, MICE in Goyang means more than events that simply begin and end.
It is about building Asia’s regenerative events capital —
a city where the visitor economy fuels business growth,
restores parks and rivers, and enhances community well-being.
Goyang is now taking its next steps
toward becoming a truly sustainable and regenerative MICE destination.
From a city where more people gather to a city that grows with meaning and purpose.
A city that tests new ideas first and shares better ways of working.
Events that become opportunities for resilience and regeneration, not burdens on the environment.
One clear identity and one shared story for Goyang MICE.
MICE benefits that stay in the city and reach the local community.
Goyang’s MICE journey began with the growth of its citywide assets.
With KINTEX at the center, Goyang expanded its exhibition and convention infrastructure
and welcomed a wide range of domestic and international events.
Through global initiatives such as Goyang Destination Week, the city strengthened its visibility and competitiveness as a MICE destination.
Goyang strengthened its exhibition and convention competitiveness through KINTEX and connected infrastructure.
Through global events and destination promotion, Goyang raised its profile as a MICE destination.
Goyang began to be recognized as a dynamic and innovative city for MICE.
The world around MICE has changed.
A successful MICE city is no longer defined only by how many events it hosts.
Today, we must think together about carbon neutrality, sustainable tourism, community value, visitor experience, city branding, and the wider MICE ecosystem.
Goyang is now moving one step further toward sustainable regional development.
We are working to build a thriving visitor economy by enabling high-impact events, strengthening citywide partnerships,
and ensuring that tourism and MICE activities deliver lasting value for people, nature, and business in Goyang.
It is about becoming a city where the visitor economy supports business growth,
helps restore the city’s natural environment, and improves quality of life for local communities.
Through MICE, Goyang aims to become a regenerative MICE destination that helps bring a better future to life.
By expanding citywide climate action, Goyang will prepare for a future where events
and city operations can become more sustainable together.
We will also strengthen the capabilities of the industry and our
organisation, while embedding community well-being, accessibility,
and inclusion more deeply into the visitor economy.
Goyang’s sustainable MICE journey will not be completed
through one major event or a single strategy.
It happens when small actions build over time,
when people and sectors become connected,
and when events leave positive change in the local community.
We are moving toward a city
where events help regenerate the future.
Ultimately, the city we want to create
is one where positive change lasts long after events are over.
When growth, innovation, regeneration, and connection
become part of everyday life in Goyang,
the benefits of MICE can reach residents, visitors, industries, and nature alike.
Goyang’s sustainable MICE journey continues.
